Beauty
Viral Summer Beauty Picks
The TikTok-approved beauty products everyone is obsessed with.
By Picky Me Editors · Published July 2026 · Updated July 10, 2026
If your For You page has taught you anything this summer, it's that you 'need' approximately 40 new beauty products — and honestly, we're not here to argue. This is the edit of everything that's gone properly viral: the Sol de Janeiro mist that makes strangers ask what you're wearing, the Beauty of Joseon sunscreen with a million reviews, the Biodance overnight mask everyone's peeling off on camera, plus the Merit balms, Charlotte Tilbury setting spray and Glossier You that have earned permanent real estate on the internet's vanity. Some are splurges, plenty are under €15, and all of them have the receipts.
Makeup
MERIT BEAUTY
Flush Balm - Cremiger Rouge mit leichter Textur
The cream blush doing the heavy lifting on your For You page.
€28.95
Shop now
HOURGLASS
Veil Hydrating Skin Tint - Foundation
The complexion product every 'get ready with me' keeps circling back to.
€45.45
Shop now
HAUS LABS
Color Fuse Longwear Glassy Lip + Cheek Balm Blush Stick - Cremiges Rouge
The cream blush doing the heavy lifting on your For You page.
€33.95
Shop now
MAKEUP BY MARIO
SoftSculpt Transforming Skin Enhancer - Bronzerbalsam
The sculpting stick behind every sun-kissed selfie.
€37.95
Shop now
SUMMER FRIDAYS
Lip Butter Balm - Lippenbalsam
The lip product with a permanent spot on the internet's vanity.
€26.95
Shop now
KOSAS
Revealer Brightening Concealer
The complexion product every 'get ready with me' keeps circling back to.
€36.95
Shop now
DIOR
Dior Backstage Glow Maximizer Palette
The glow trick that reads 'lit-from-within' on camera.
€47.95
Shop now
HAUS LABS
Triclone Skin Tech Foundation
The complexion product every 'get ready with me' keeps circling back to.
€54.95
Shop now
BENEFIT COSMETICS
24-HR Brow Setter Gel
The eye essential the algorithm keeps serving you for a reason.
€27.45
Shop now
HOURGLASS
Phantom Blur Balm
The lip product with a permanent spot on the internet's vanity.
€40.95
Shop now
MERIT BEAUTY
The Minimalist Perfecting Complexion Stick
The viral makeup buy that's earned its permanent spot on the vanity.
€41.95
Shop now
FENTY BEAUTY
Diamond Bomb All-Over Diamond Veil
The glow trick that reads 'lit-from-within' on camera.
€39.95
Shop now
ONE/SIZE
On 'Til Dawn Mattifying Setting Spray
The setting step that keeps the whole look TikTok-ready.
€19.95
Shop now
WESTMAN ATELIER
Baby Cheeks Cream Blush Stick
The cream blush doing the heavy lifting on your For You page.
€54.95
Shop now
WESTMAN ATELIER
Lit Up Highlighter Stick
The glow trick that reads 'lit-from-within' on camera.
€54.95
Shop now
LANCOME
Hypnose Mascara Extra Black
The eye essential the algorithm keeps serving you for a reason.
€27.95
Shop nowTools & Hair
Sun Care
Fragrance
Skincare & Hair
OUAI
Leave-in Conditioner
The hair fix the girls with the good hair keep quietly rebuying.
€26.95
Shop now
AMIKA
Frizz-me-not Anti-Frizz Care
The hair fix the girls with the good hair keep quietly rebuying.
€34.95
Shop now
AMIKA
Hydro Rush Intense Moisture Leave-In Conditioner
The hair fix the girls with the good hair keep quietly rebuying.
€21.45
Shop now
AESTURA
ATOBARRIER365 Cream
The barrier-loving cream the internet has decided it 'needs'.
€30.95
Shop now
SEPHORA COLLECTION
Express Cleansing Hydrocolloid Patches
The overnight mask everyone's peeling off on camera.
€4.99
Shop now
BIODANCE
Bio Collagen Real Deep Mask
The overnight mask everyone's peeling off on camera.
€4.45
Shop now
OUAI
Scalp & Body Scrub
The hair fix the girls with the good hair keep quietly rebuying.
€36.45
Shop now
BIODANCE
Rejuvenating Caviar PDRN Mask
The overnight mask everyone's peeling off on camera.
€4.95
Shop nowBody
TAN LUXE
The Body Self-Tan Drops
The at-home glow trick with a receipts folder deep enough to trust.
€32.45
Shop now
SALT AND STONE
Deodorant Bergamot & Hinoki
The elevated body basic the algorithm is fully in on.
€22.95
Shop now
SALT AND STONE
Body Wash Sandalwood & Vetiver
The elevated body basic the algorithm is fully in on.
€28.95
Shop nowConsider this your shortcut past the algorithm. Scroll on, and save the ones worth the hype.
At a glance
- MERIT BEAUTY — Flush Balm - Cremiger Rouge mit leichter Textur — €28.95
- CHARLOTTE TILBURY — Airbrush Flawless Finish Setting Spray - Make-up-Fixierspray — €30.95
- HOURGLASS — Veil Hydrating Skin Tint - Foundation — €45.45
- HAUS LABS — Color Fuse Longwear Glassy Lip + Cheek Balm Blush Stick - Cremiges Rouge — €33.95
- MAKEUP BY MARIO — SoftSculpt Transforming Skin Enhancer - Bronzerbalsam — €37.95
- SUMMER FRIDAYS — Lip Butter Balm - Lippenbalsam — €26.95
- BEAUTY OF JOSEON — Relief Sun: Rice + Probiotics SPF50+ — €11.95
- SOL DE JANEIRO — Brazilian Crush Cheirosa 62 Body Mist — €14.45
Frequently asked
What beauty products are going viral this summer?
The pieces the algorithm keeps serving on repeat: Sol de Janeiro's Cheirosa 62 body mist, Beauty of Joseon's Relief Sun SPF, Biodance's Bio Collagen overnight mask, Merit's Flush Balm, Glossier You, and Charlotte Tilbury's Airbrush Flawless setting spray and powder.
Where can I buy these viral beauty products?
Every product in this edit is available on Sephora and shoppable directly from this page via affiliate links.
How do I save these to Picky Me?
Tap + on any card to save it to your wishlist and track its price — no app needed.